Apple TV: Streaming Device & Service Guide

What Is Apple TV?

Apple TV refers to both the physical streaming hardware and the subscription service. The hardware is a Siri Remote-enabled box for apps, games, and premium viewing. The service, Apple TV+, delivers exclusive originals across drama, sci-fi, and comedy. Source 1

Hardware vs. Subscription Service

Apple TV Device

• Touch-surface Siri Remote
• App & game support
• Premium 4K/HDR viewing experience

Apple TV+ Streaming Service

• Hundreds of exclusive originals
• Regular new releases
• Accessible on Apple, Android, Windows, and smart TVs Source 3

Content & Programming Highlights

• Emmy-winning series such as Severance and The Morning Show
• Top-rated shows and movies curated by TV Guide (July 2026 edition)
• Live sports: Formula 1 (US), MLS, Friday Night Baseball Source 4

Pricing & Subscription Options

• Apple One bundle
• Peacock Premium bundle
• 3-month promotional offers available
• Free-trial options (including U.K.-specific tricks) Source 5

Cross-Platform Availability

• Native apps for iOS, macOS, tvOS
• Android TV via Google Play Store
• Windows via Microsoft Store
• Web streaming at tv.apple.com Source 10

FAQ

How do I start a free trial of Apple TV+? Sign up through the Apple TV app or website; current promotions often include three-month trials—check Tom’s Guide for region-specific offers. Source 9

Which devices support the Apple TV app? The app runs on Apple hardware, Android TV, Windows PCs, and most smart TVs; download it from the respective app stores.

Can I watch Apple TV+ without an Apple device? Yes—stream via the web at tv.apple.com or install the app on Android TV and Windows.

What subscription bundles include Apple TV+? Apple One and the Peacock Premium bundle both bundle Apple TV+; see IGN’s pricing guide for current rates.

How often does Apple TV+ add new content? New originals premiere regularly, with fresh episodes and movies added weekly or monthly.

Are live sports included with Apple TV+? Yes—MLS, Friday Night Baseball, and Formula 1 (US) are available with an active subscription.